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Campus News

One Day Giving Challenge

It’s that time of year again. Until midnight this evening, students and supporters alike will have the opportunity to participate in Houghton’s largest capital campaign of the year, the One Day Giving Challenge.

In past years, successful One Day Giving Challenges have brought in hundreds of thousands of dollars for student scholarships, building projects, and other important initiatives. What’s different about this year? “The stakes have been raised,” said Karl Sisson, Houghton’s Vice President for Advancement and External Relations. That means there are more money and prizes in the mix—and more chances to make a difference in the lives of fellow students.

“Last year we had a dollar-for-dollar matching challenge for the Student Scholarship Fund that went up to $185,000,” Sisson said,” and we ended up raising over $500,000 for the Scholarship Fund.” At the time of writing, the 2018 dollar-for-dollar matching challenge sat at $245,000, edging out last year’s challenge by $60,000. All gifts made to the Scholarship Fund go directly into student financial awards.

Don’t think you’ll be able to manage more than a dollar? According to Sisson, even the smallest gifts are still quite valuable. “We have another $200,000 in gifts that will be made to something other to the Student Scholarship Fund” if 1883 donors make a gift during the 24-hour period, Sisson explained. If successfully raised, most of those additional funds will be dedicated to IMPACT campaign projects like the Paine Science Center capital fund and various endowments. “In addition,” Sisson added, “a new $25,000 endowed scholarship will be created in the name of the alumni class with the greatest number of donors on Friday.”

This year, however, current students and parents will have an exciting extra incentive to donate to the scholarship fund. “President Mullen and her husband, Dr. Mills, are issuing a challenge to current students and parents,” Sisson said. “For any amount that is donated by a current student or parent, they’re going to make a $15 gift to the Student Scholarship Fund. There is no ceiling to that commitment. We’re hoping to raise several thousand dollars just because students are actively participating in the challenge,” Sisson added.                                                                                                                                          

The Student Government Association, together with a variety of student leaders from across campus, will be turning the main floor of the Campus Center into a One Day Giving Challenge headquarters—or, as Sisson said, “basically a party.” According to Sisson, the event will feature “a ton of giveaways and gifts.” He specified that “students will be able to get everything from Mountain Dew to gift cards to Poblano’s cash” for making a donation of any amount. “It’s going to be a really fun atmosphere.”                                                                                                                                  

“It starts midnight on Friday morning and goes until midnight on Saturday morning,” Sisson said. “Last year we raised over $800,000 total over 24 hours. We definitely have the ability to eclipse that this year.”

The event offers a valuable opportunity for students to support their classmates and friends, even if they only have a few dollars to spare. “The Student Scholarship Fund goes right back into students, so that is our priority,” Sisson shared. “What we need students to do is to advocate and encourage others,” Sisson urged. “We’d like them to encourage their friends, parents, and grandparents to help reach these pretty lofty goals we have set this year.” Students who wish to donate can navigate to www.houghton.edu/makeagift.

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Campus News

Earth Day Projects Planned

On April 23, Houghton College will celebrate Earth Day and Arbor Day by hosting a string of events that will transpire throughout the day.

The first event is an outdoor chapel featuring Scott Saben. Saben is the executive director of Plant with Purpose, a nonprofit, Christian ministry that aims to spur on spiritual transformation by planting trees and advancing economies in developing countries. Saben is also the author of Tending to Eden, described by the publisher as “an invaluable resource for environmentally conscious congregations and community groups” that is a “practical guide for creation care.”

last year's Earth Day participants pose for a photo
In honor of Earth Day/Arbor Day, the Houghton community will plant trees, clean trails, and mulch.

Eco Reps member Brielle Kwarta ’19, expressed her anticipation for Earth Day, saying, “I am really excited to listen to his chapel talk and learning more about his work and his passion towards creation care…God created this beautiful Earth for us and it is our duty to protect it!” Dean Michael Jordan added, “I am hopeful that students get a better sense of how their love for God should translate to a love for and respect of creation!”

In addition to the outdoor chapel service, Webb, who is the coordinator for the entirety of the Earth Day/Arbor Day events, has organized volunteer projects throughout the day in order to “beautify the campus around us.” The projects include adding twelve trees to the apple orchard, cleaning up the trail after the recent, big storm, picking up trash, and mulching.

“The goal is to get people outside and enjoy God’s creation by actively taking care of what we have, what we’ve been blessed with,” commented Webb, “and to build community in the process.” Interested students can sign up for 2-hour time slots by following the link attached to Webb’s campus-wide email, sent on April 12.

According to the campus email, there will be a free picnic dinner on the quad, open to the public as well as Houghton students, staff, and faculty.

The picnic will also feature live music and the presentation of the “Caretaker of God’s Creation Award.” This award will be presented to the person “who actively incorporates creation care and Biblical earth stewardship into both their personal life and their participation in the Houghton College community.” Students, staff, and faculty are all eligible for this award.

Kwarta, along with other eco-reps leaders Tyler Cline ’19, Marissa Hollinger ’18, and Sarah Vande Brake ’19, will help “facilitate the discussion” during the informal discussion session with Saben. The discussion will take place in the Van Dyke Lounge in the evening. Saben will be answering questions about PWP, “environmental stewardship, economic development, and spiritual transformation,” according to the campus-wide email. Free coffee and tea will be provided.

According to Webb, PWP has planted 23 million trees over the course of two decades. “Plant With Purpose’s programs equip farming families around the world to increase farm yields, heal damaged ecosystems, improve nutrition, and increase household savings and opportunities,” the organization’s website states. “This integrated approach solves two major issues facing the world today: environmental degradation and rural poverty.” As a result, the organization seeks “to stand with the world’s most vulnerable.”

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Campus Stories In Focus

Student Leader Profile: Hello, Emma!

“Houghton has been a home for me and a place where I have grown and changed,” stated Emma Steele ’18 as she reflected on the past four years. As a major in business administration with minors in math, art, data science, Bible, and communication, Steele embodies what it looks like to be a passionate student-leader with a host of diverse interests.

Over the past three years Steele has been involved in her class cabinet, serving as vice president her sophomore and junior year, and the senior class president this year. She was also a Highlander leader and an EMT, running with the Houghton ambulance for the past two years.

a photo of Emma Steele
Emma Steele ‘18 is a business administration major with minors in math, art, data science, Bible, and communication. Over the past three years Steele has been involved in her class cabinet, serving as vice president her sophomore and junior year, and the senior class president this year.

One of Steele’s passions is student engagement on Houghton’s campus, since “there is so much more that Houghton has to offer than simply taking classes and getting a degree.” Her leadership roles also reflect her deep-seated desire to “reflect God’s love for me in the way that I interact with and help others.” These motives have manifested themselves in her leadership roles, and have led her to cultivate a deeper love for people. “Serving in these positions has fostered my love for people and desire to help them,” she said. “And, of course, working in these positions has helped me see Houghton’s needs as a campus in a much clearer light.” Her passions have “given me the drive I’ve needed in order to take on these positions and fulfill all that they require. It hasn’t always been easy with classes, friendships and life in general, but I would say that it has definitely been worth it!”

Steele considered it “an absolute joy” to serve as a Highlander leader. The role involved “working with another leader to guide a group of incoming students on a wilderness adventure in the Houghton woods and then the Adirondacks. Along the way, a Highlander leader not only needs to have the hard skills required in outdoor living, but also the soft skills required to help mentor the Highlander participants through this change in their lives. Working the ropes course and balancing decisions and viewpoints with my co-leaders were fantastic experiences for me.”

Steele would encourage underclassmen “to pursue any and all interests or passions they have energy for, and intentionally invest in the people around them. Houghton is this unbelievably cool opportunity where you can dive into areas of study that most people would never have the time to explore, and do it with the support of faculty that care deeply about their students holistic growth.” She added, “As a side note, I think all students should take a math class while at Houghton because our math faculty rock. And try to get involved in Highlander. If you missed the chance to do the actual program, take Outdoor Leadership Training from Coach Smalley!”

Following graduation, Steele will be getting married to Luke Duttweiler in May and moving into the Rochester area, where she is currently job hunting. “Even though it will be bittersweet for me to graduate, I feel confident in leaving that I am ready for what God has prepared next.”

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Campus Stories In Focus

An Issue of Discipleship

“How do we have grace with one another in the midst of working toward creating—in the words of Dr. King—that beloved community where people respect one another?” That was the question posed by Rev. Harold Spooner, who, alongside Debbie Blue, has been conducting focus groups with international students and students of color throughout the past year.

Spooner, a Chicago native who graduated from Fuller Theological Seminary after attending Houghton, has served as Director of Diversity at the Stony Brook School on Long Island and as Vice President of Community Impact at Covenant Retirement Communities. He has helped a variety of churches and organizations develop policies and programs that are more ethnically diverse.

“As the college is attracting more students of color,” Spooner said, “the desire is to create an environment where all of the students will feel comfortable and safe, and will be able to benefit as much as possible from the Houghton experience. That being said,” he continued, “the reality is that institutions, across the board in the United States, aren’t always sensitive to the needs of people that don’t necessarily fit into the context of the majority culture.”

These talk-back sessions, according to Spooner, are born out of “the desire to both hear from the students of color, in terms of what their needs are as they relate to the Houghton: where they’ve had great experiences and where they’ve had frustrating experiences.

“What Debbie and I were asked to do was to come in, listen to these students of color (both international and domestic), and make recommendations to the institution in regards to how they can do a better job of creating an open and welcoming environment for all students. In moving both individually and collectively, the goal…is to create an environment where all of the students at Houghton College can get as much as possible out of the Houghton experience.”

“Majority culture, in general, looks at the world through their lens and says the world is supposed to work the way they see it,” he continued. “There’s no sensitivity to the possibility that there may be other views out there that don’t coincide with yours, and that certainly there are systems that do indeed work against people. They might work for you, but they don’t work for everybody else.”

While Spooner acknowledged that “there are issues of insensitivity, from both the institution and fellow students, which play into some frustrations from students of color,” he also seemed confident in the guiding ethos of a Christian liberal arts education. “When you come to a liberal arts campus, the idea is to be open to broader ideas,” he said. “You don’t have to agree with everything. That’s not the point. The point is actively listening, discussing, talking, hearing, empathy. Not discounting someone else’s experience because it’s not yours. Part of education is to hear and see what the world has to offer, engage with it, and then make your decisions based on engagement—not based on opinion without ever engaging. Our hope is that folks will be open to being educated.”

After consulting with students, Spooner and Blue submitted an action report to the Houghton administration. For the last few years, many students of color have asked administration to consider hiring a full-time Diversity Coordinator. Spooner and Blue came to the same conclusion during their conversations with students. “One of the things that we recommended was that the school look to hire a person whose specific function would be to zero in on the needs of international students and students of color,” Spooner said. “They would do that in conjunction with the Dean of Spiritual Life, because as we look at it, this is a fundamental issue of discipleship.

“To be more Biblical than that, to go to Genesis, we need to understand that all human beings are created in God’s image. You’ve got to think of all people as equal, created in God’s image, loved by God, and treated in the same way you would want to be treated,” Spooner continued. “So it is discipleship.”

Although both administration and students hope to make progress on these initiatives, Spooner expected roadblocks and obstacles in years to come. “This is a process,” he emphasized. “There will not be any point where we say ‘Oh, we’ve nailed it.’ We’ll do some things positively and make some mistakes. Students don’t have to agree on everything, but they respect each other and affirm the dignity we all have as children of God.”

He also explained how students can adopt a more nuanced perspective on complex issues: “You should critically look at the values that you’ve been taught. Don’t accept them as truth just because someone told them to you, or because you were raised like that.”

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Campus Stories In Focus

Reflections from Retirees

This spring, Houghton College will bid farewell to a number of retiring professors. These retirees include Carlton Fisher of the philosophy department, art professor Gary Baxter, Ronald Oakerson from the political science faculty, Linda Mills Woolsey of the English department, Judy Congden of organ and harpsichord and writing and literature professor James Zoller. After teaching generations of students, these professors shared some reflections on their experiences at Houghton College.

Linda Mills Woolsey began teaching at Houghton in 1999 and was already familiar with the institution, since both she and her husband, Dr. Stephen Woolsey, are Houghton alumni. Houghton’s commitment to learning influenced Mills Woolsey’s career as she explained, “Teaching undergraduates challenges you to keep alive intellectually, to keep growing and changing yourself, so what you offer your students is not stale, yesterday’s thinking. And it’s a good challenge because you wouldn’t want to just get stale.”

a photo of Professor Zoller
This spring, Houghton will bid farewell to a number of retiring professors, including James Zoller, professor of writing and literature.

Not planning to grow stale in retirement, Mills Woolsey anticipates “the freedom to pursue some new projects and maybe learn some new things. I hope to pursue some hobbies like drawing and painting and maybe doing some volunteer work.” With all these new possibilities, she remarked with a smile, “I will not miss grading papers.”

However, Mills Woolsey expects that in her transition from Houghton she will miss “the interaction with the students without a doubt.” Mills Woolsey hopes “to be remembered as a challenging teacher but one who cares about students and tries to be fair to people, meeting them where they are.”

Likewise, Gary Baxter plans to be active in retirement. He looks forward to the opportunity “to visit family and explore this planet.” Beginning his Houghton career in 1979, Baxter has watched the evolution of his field of expertise in ceramics. He observed, “Critiques, which I believe are the essence of teaching art, used to be very difficult, yet now they are even harder with so much more information, unlimited processes and their new media, cutting edge art that has dulled in some cases, and the technology revolution.”

Despite these challenges, Baxter has continued to instruct countless students as well as to hone his own skills by annually creating a new work for the faculty art show. Over his years at Houghton, Baxter has especially enjoyed “watching students discovering and using their gifts.” He hopes to be remembered as “someone who gave himself to the students by making a serious art space where serious students could make serious work.”

Since arriving at Houghton in 1984, James Zoller has appreciated “that I can read what and as I want and then that I can shape that reading into courses that require me and students to figure out how to handle it, to determine what matters and how.” Also, Zoller values his interactions with students and faculty at Houghton. As he stated, “I have many friends here.”

In retirement, Zoller expressed that he is “looking forward to the absence of a rigid teaching schedule” which he hopes will enable him to travel and “to write new things and to pull together some of my unpublished stories, poems, articles, et cetera, into book form.” While he enjoys more freedom in his schedule, Zoller would like to be remembered “as a teacher who kept learning and who kept his attention on how his subjects and activities might improve us all as human beings.” He explained, “I think God is honored as much by how we handle our responsibilities and how we treat the people we have contact with as by how much we talk about Him.”

A life-long Wesleyan whose maternal grandparents met at Houghton College, Carlton Fisher joined Houghton in 1985. Contemplating his career, Fisher noted that “as I have become more and more comfortable in the classroom, teaching becomes more and more enjoyable.” His pleasure in teaching at Houghton has come in many forms, including “listening to myself talk,” “those relationships with a few students that happen and are very fulfilling,” and “lunches with Eckley and Oakerson.”

On the other hand, Fisher expects to find joy in retirement. He is especially eager for a closer “proximity to my grandsons. And just the excitement of newness. We plan to relocate, so there’s a bit of adventure about it which comes with a sort of uncertainty, too, about how much I will enjoy it. It’s kind of like a senior getting ready to graduate.”

As he “graduates” from teaching at Houghton, Fisher explains that for “students who have had me as a professor over the years, what I hope is that I will have said at least one thing that proved to be helpful.” Regardless of how he is remembered, however, Fisher can ultimately conclude that his Houghton career was “fun. It’s a great way to be able to spend your life doing something that you really enjoy doing.”

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Campus Stories In Focus

Student Leader Profile: Hello, Andrew!

Throughout his past four years at Houghton, Andrew Hutton ’18 has learned what it means to be a student leader. Every year, he has learned more about the importance of being involved in the Houghton community, and has discovered what that means for himself.

During his sophomore year, Hutton was involved with Journey’s End Tutoring (JET), an opportunity available to Houghton students who have a desire to teach English to refugees in Buffalo each week. “I was going to Buffalo once a week on Saturday mornings to help teach English to refugees that have maybe been in the states for only three months or so,” Hutton explained. “For a lot of them, they’re still learning English,” Hutton said. “We tried to help them integrate into the culture.”

a photo of Andrew
Andrew Hutton ‘18 is a biology major who currently serves as the vice president of SGA and an active volunteer at the local fire department. Every year, he has learned more about the importance of being involved in the Houghton community, and has discovered what that means for him.

This past year, Hutton stepped into the vice president position at SGA, where his main role is assisting the president, Emma Steele ’18, and communicating within the SGA council and with other departments in the school. Currently, SGA is planning senior week activities, including Senior SPOT. Hutton added, “I can’t say anything about that.”

In his experience with these two positions, Hutton found that he is “so passionate about helping people—especially refugees. It’s so rewarding to be able to teach something to someone and to help them learn.”

Hutton also joined College Choir this past fall. The group visited and performed in various churches and high schools in the northeast over their February break tour.

“I also volunteer at the fire department,” Hutton said. “I joined that last year.” His involvement at the fire department includes reporting for calls and attending weekly meetings. Hutton was inspired to volunteer at the fire department by a few of his cousins who are also firefighters, and also his brother, a Houghton graduate, who was involved in the EMT program. “They’re always looking for student applicants,” he added.

As a biology major, Hutton has been involved in various research projects. “Last spring, I was conducting research with Dr. Wolfe. We were measuring chloride levels in nearby Allegheny lakes,” he said. “In the spring, snowmelt and rain can cause road salt (NaCl) to flush into watersheds and accumulate in nearby lakes and rivers. Chloride levels in these lakes can fluctuate depending on how harsh the winter was. Myself, Alyson DeMerchant ‘18, and Evan Stern ‘18 presented our findings at the Rochester Academy of Science at St. John Fisher College in Rochester.”

This semester, Hutton is conducting research with Dr. Poythress, as well as Esther Udo ’18, Sarah Vande Brake ’18, Zachary Fisher ’18, Keegan Frenya ‘19, and Tess Taggart ‘18. “We are testing a therapeutic method of electrical stimulation to heal wounded smooth muscle tissue,” he said. Hutton and the rest of his group will present their research on April 23.

Hutton wants to attend school to become a physician’s assistant, but not before he takes a gap year after graduation in May to gain experience working in a hospital or a clinic. He plans on moving to Scotland for the year to work and teach piping.

During his freshman year, Hutton admitted that he wished he had gotten involved on campus more. When asked what advice he would give, Hutton said, “Don’t overextend yourself, but definitely once you get settled, don’t be afraid of signing up for stuff like jobs, clubs, anything. And stay in touch with your family.”

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Arts Campus News

A Capella Anything But Canned

All are invited to attend Houghton A Capella’s final concert of the year, tonight at 7:30 p.m. in Wesley Chapel.  Admission is free, but the ensemble urges audience members to “bring a can if you can.”

Alto Michaella Aliperti ‘19 commented, “It’s going to be like nothing we’ve ever done before—we’re really excited to share all of our hard work with everyone…and the fact that we’ve turned it into a food drive is really cool and exciting, because we get to take something that’s already bigger than ourselves, and turn it something into even more. We can’t wait to see everyone there!”

Despite being a relatively new ensemble in the Greatbatch School of Music, Houghton A Capella quickly gained an elite status and a reputation for both high-quality and highly entertaining performances. Professor Rebekah Brennan, director of the group, titled the concert “Episode 1,” with the anticipation of creating a series of episodic concerts that are more elaborate than most traditional productions.

The repertoire of this concert is highly varied, ranging in genre from pop, to country, to worship music. It features songs by Reba, Michael Jackson, Walk the Moon, and more.

Music and equestrian studies double major (and soprano) Lauren Grifoni ‘19 stated, “This concert is going to be a fun experience for everyone to enjoy. We’re having so much fun putting the program together and we know the audience will enjoy it too. It’s going to be staged somewhat like a production with fun choreography and set pieces.” Saxophone performance major and bass Derek Chase ‘19 added that “There’s moments that give me chills and moments that get me really lit. You’ll have to come and see all the emotions!”

Houghton A Capella, formerly known as the Houghton Singers, is a group of 16 highly skilled vocalists, comprised of both music majors and non-music majors. “I hope other students at Houghton can see they can all audition and it’s not a ‘music major exclusive’ activity,” commented Chase. He went continued, “The whole group is really cohesive and we all work together very well. I think this show really demonstrates how this group has helped us form a really special friend group.”

Houghton ACapella includes a beatboxer, Ross Atherton (Bass) ’21, and three graduating seniors: Kingsley Kolek (Soprano), Ellenore Tarr (Alto),Vera Motley (Soprano), and Andrew Welch (Tenor). Both Kolek and Tarr are planning to return to Houghton next year to continue their studies at the graduate level. Motley is currently working on her first EP, Scream, which will be available on iTunes and Spotify on April 30. Welch, a theology major, described plans to become a youth pastor after graduation.

When asked about the concert, music education major Ethan Bast ‘21 (Tenor) ’21 coolly replied, “Bruh, it’s gonna be groovy like a drive-in movie.”

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Campus International News

Mayterm Opportunities Far and Farther

Marterm will be kicking off May 15, offering a wide array of opportunities for students interested in studying abroad. Among these options are East Meets West in the Balkans, ornithology in Texas, and art in Europe. Spearheaded by Profs. Meic Pearse, Eli Knapp, and Ted Murphy respectively, each professor is looking forward to embarking on these unique adventures with their students.

Although Professor Pearse describes the East Meets West program as “quite possibly the best honors program in the world,” he says it is equally “horrifying.” Since 2005, Professor Pearse has served as “fascist dictator” of the trip.

The objective of the East Meets West program, he explained, is to steep students in the culture of various civilizations throughout the globe, including the Catholic and Protestant West, the Orthodox East, and the Muslim world. His students study these civilizations through the lens of history, literature, political science, theology, and art history.

According to Pearse, one of the most valuable lessons Houghton students learn is how to blend in with the natives. Teaching the students how to dress and behave in public  helps defy the negative stereotypes that foreigners frequently have about American tourists. “It’s great PR for the U.S.,” Pearse explains. “Every year, somebody or other there will tell me: ‘This has improved my view of Americans.’”

Despite the myriad of experiences Pearse hopes his students will take home with them, he did not hesitate to outline the true primary objective of Mayterm. “Survival—it has been known,” he warned. “Take Mary Tyrrell ‘20, for instance…no, I mean seriously: please take her.” He then described the “fundamental misunderstanding among the students’ parents. They think my presence on Mayterm is to protect their little dahhlinks from the scary locals. On the contrary: I am there to protect the locals from the depredations of my students.” By the time the students return home, Pearse trusts the students will know better than to take another Pearse class.

Professor Knapp and his Ornithology students will be “exploring the nooks and crannies” of the Carlsbad caverns, the Rio Grande, and the Texan mountains. Other than “communing with nature,” he believes that “the most rewarding part of my Mayterm is helping students develop an interest in a subject (birds) that they can enjoy the rest of their lives.” He also commented that he enjoys getting to know his students and watch them get “ridiculously excited by the natural world.”

Lastly, art professors Ted Murphy, Gary Baxter, John Rhett, and Associate Professor Ryann Cooely will be travelling with students through Italy and Greece. They will specifically be exploring Athens, Venice, Florence, and Rome.

“Looking at art within a context is critical to understanding the significance of a piece,” explained Murphy. “Many of the works are still in the original setting…Nothing can prepare a student for the works of Michelangelo in the Vatican or the cycle of Frescoes by Raphael in the Stanza della Segnatura.”

Other than supervising daily excursions and arranging plans for lodging and transportation, the art professors will help students plan their time on free days.

Murphy reported his favorite aspects of the trip are getting to know his students, painting the region with the students who bring art supplies, enjoying the cultures of Rome and Tuscany, and having his wife, Nancy, along for the trip.

Additionally, Murphy stressed that the professors receive no extra pay for taking students on Mayterm. Rather, he explained of Mayterms that “we don’t teach them for the money—we teach them because they provide an outstanding opportunity for Houghton students to afford a special trip of life changing potential.” The longest standing study-abroad option at Houghton, the art department has been taking students to Europe since 1992.

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National News

National // Facebook Practices Scrutinized

Facebook announced last week that the personal data of up to 87 million of its users may have been compromised and given to a political consulting firm called Cambridge Analytica, according to The New York Times. In addition, The Atlantic reported that “most” Facebook users have likely had their public profile information harvested by third parties.

In the wake of this news, Facebook has been the subject of public ire. Recent privacy concerns follow on the heels of other issues: last year Facebook admitted that its platform was used improperly “by Russians to buy political ads, advertisers to discriminate by race and age, hate groups to spread vile epithets, and hucksters to promote fake news on its platform,” according to The Atlantic.

a photo of the authorProfile scraping was enabled by a design vulnerability which Facebook said until last week allowed third parties to submit “phone numbers or email addresses they already have” using the site’s search and account recovery function. While these searches were rate-limited, Facebook Chief Executive Officer Mark Zuckerberg said that “malicious actors…cycled through hundreds of thousands of IP addresses and did a relatively small number of queries for each one.”

Cambridge Analytica obtained data from Facebook users through a different method, The New York Times reported.  The data firm contracted a researcher to create a personality quiz, and when some 270,000 users took the quiz, their personal data as well as data from all their Facebook friends was collected and stored. Facebook later stopped quizzes and apps from gathering data from users’ friends without their knowledge or consent.

The data involved in the Cambridge Analytica scandal was used to target political ads, according to The New York Times. The firm has connections to President Trump’s 2016 digital campaign: Cambridge Analytica is primarily owned by Robert Mercer, a right-wing donor who supported the Trump campaign. Facebook’s problems, however, began even before reports of voter profiling by Cambridge Analytica. Law enforcement and congressional committees are conducting ongoing investigations into Facebook’s role in swaying the opinions of American voters. According to The New York Times, Russian actors bought and targeted divisive political ads on Facebook. Zuckerberg initially dismissed this idea as “crazy,” but Facebook now acknowledges that its platform was misused to target voters based on their personal information.

Facebook Chief Operating Officer Sheryl Sandberg said of the Cambridge Analytica incident, “We really believed in social experiences. We really believed in protecting privacy. But we were way too idealistic. We did not think enough about the abuse cases.” Before coming to Facebook, Sandberg worked as a VP of Google. In an article for The Atlantic, Michael Jones explained the differences between the policies of Google and Facebook. He wrote that Google pays attention to what users search for in order to customize ads, but emphasized that “the user’s behavior and interest is held in secret by Google and the advertiser never has a hint of it.”

In contrast, Jones said, Facebook has created a place where they can “record what you tell your kids and spouse and friends, and use that to understand you and by extension, something about your friends.” Then, in an arrangement that has made the company wealthy, Facebook “sells access to this description to advertisers.” Jones noted that Facebook’s interactions with advertising companies is analogous to the system used by credit scoring companies because “their customers also get the report on the specific user rather than an anonymous introduction to certain users.” Unlike credit scoring companies, print ads, and television ads, however, online ads are very loosely regulated.

Recent discussion has focused on how to protect online privacy in the future. Some have suggested imposing fines for data breaches: Daniel J. Weitzner, a former White House deputy chief technology officer, says that technology should be policed by “something similar to the Department of Justice’s environmental-crimes unit,” which has levied hundreds of millions of dollars in fines.

Stricter policing of online political advertising is also in the works. Facebook recently backed proposed legislation that would require social media sites to verify the identities of people who buy ads related to political campaigns and divisive issues. However, Ann Ravel, a former commissioner at the Federal Election Commission, said that more could be done. She suggested that the FEC’s definition of political ads is too narrow, since it is limited to ads that mention a federal candidate and appear within 60 days prior to a general election or 30 days prior to a primary. This definition, Ravel said, will fail to arrest new forms of election interference, such as ads placed months before an election.

Many hope that further steps will be taken to hold Facebook accountable for activity that occurs on its platform. In the meantime, check your privacy settings and hope for the best.

 

Sarah is a senior double majoring in English and Biology.

Categories
Campus News

New Programs Considered

In an effort to update the education opportunities available to current students, as well as to keep up with the demands of prospective students, Houghton is looking into a number of new major programs. Because the majors would depend on first gaining state approval, they will not be available until Fall of 2019 at the earliest, explained Provost and Dean of the Faculty Jack Connell.

“There are eight potential new programs currently under consideration by the faculty,” said Connell.  “And of course, we have already submitted a proposal for a new major in electrical engineering and are waiting for New York State approval.”

a photo of the library and Chamberlain Center
The college is looking to add several new areas of study beginning in the 2019-2020 school year, from criminal justice and clinical lab science to worship arts and stage theater.

Aside from electrical engineering, the science department could potentially benefit from the addition of undergraduate majors in environmental science, exercise science, and clinical lab science. Prospective students more drawn to the stage than the lab may have the chance to major in worship arts or to minor in theatre. A major in criminal justice, meanwhile, could introduce a focus entirely new to the school. Houghton may also expand further into graduate education with the potential addition of a Master of Business Administration (MBA) and a Masters in Education.

When asked about the reasoning behind the chosen programs, Connell said, “No final decisions have been made yet, but these particular programs are under consideration because they are consistent with our mission and our strengths—and because we believe they would be attractive to prospective students.”

When The Princeton Review identified the ten most popular college majors, its number included business and several programs that focus on practical science.  A similar article from CNBC tracked the top six programs and reported that business majors account for 19% of college students.

“Houghton’s challenge is to translate our academic  program strengths into the language of prospective students—while also preserving all that is best in the Christian liberal arts tradition,” explained President Shirley Mullen.  “That is no easy task—but it is a critical one in today’s world.”

In line with the difficulty of the situation, she commented, “I am grateful to Dean Connell and the Area Deans for their leadership in ensuring that Houghton’s mix of academic programs matches the needs—and the perceived needs—of today’s marketplace.”

Mullen reflected on the value of the proposed additions, for both potential students and Houghton as a whole. “While a liberal arts education, with its emphasis on critical thinking, communication, and learning skills, is arguably still the very best preparation for lifelong personal and career effectiveness in a changing world, this is not the way most 18-year-olds and their parents think when they are choosing a college,”  she commented. “They are looking for a particular major that they perceive will lead to a job in the short term.”

The majority of the proposed majors could be taught by Houghton’s existing faculty, although “a couple of them would require additional faculty hires,” according to Connell.

It’s too early to count on the new majors quite yet, however. Connell explained that, while the process differs from program to program, gaining state approval to offer new majors is “an extensive process of submitting the program proposal and supporting documentation so the New York State Department of Education can ensure that the program will be of high quality.”